BrandSure Furniture Growth Systems

Pricing

Pricing

Two growth marketing plans. The difference is who calls the enquiry.

Both plans run the same Google and Meta ads and aim at the same thing: more of the right people walking into your showroom. What changes is whether your team calls and follows up the enquiries, or ours does.

Your showroom closes every order Prices on the page, not in a quote Start small, move up when it works
₹45,000Agency Plan · per month ₹75,000Digital Partner · per month

Before the prices

Four things do not change in any plan.

You set the price. Quotation, discount, negotiation. We never quote on your behalf.
You close the order. The customer sits with your team, in your showroom, as always.
The customer is yours. Your bill, your relationship, your repeat order and your referral.
Production stays yours. We do not touch your factory floor or your delivery unless you ask us to.

This is the part most owners are quietly worried about when an outside team gets involved. So we put it above the prices instead of in the fine print.

Plan finder

Where does your growth actually stop?

Tap the sentence that sounds most like your business this month. That decides the plan, not a sales pitch from us.

Your plan

Agency Plan

Your sales team works. Your top of the funnel doesn’t. So don’t pay us to fix something that isn’t broken. Keep your own CRM and your own calling, and let us put a properly built Google and Meta campaign in front of the right buyers in your market. Three months is enough to know whether the enquiries are there.

Read what is included
₹45,000 / month You pay the ad budget directly. Minimum three months, then month to month. Start with Agency Plan

Your plan

Digital Partner

This is the most common answer we hear, and it is the most expensive leak in a furniture business. An enquiry that nobody calls within the hour is usually gone. So we take that whole job: we bring the enquiry, call it, qualify it, chase it on WhatsApp and book the showroom visit into your calendar. Your team only walks into a room with someone who already wants to buy.

Read what is included
₹75,000 / month Plus a one-time ₹25,000 setup. You pay the ad budget directly. One city included, minimum three months. Start with Digital Partner

Start here instead

More than marketing

Then more enquiries on their own will not fix it, and a monthly marketing plan is the wrong place to start. Selected furniture manufacturers can work with BrandSure under a longer-term Growth Partnership covering growth, product, sales systems and business development. It is a different business relationship, not a bigger marketing package, and we check the business first.

Read about the Growth Partnership
Business review first Partnership structure explained after a business review. Selected manufacturers only. Check if my business is suitable

Start here instead

A 15-minute look at your numbers

That is a normal answer, and guessing is expensive. Give us 15 minutes with four things: how many enquiries you got last month, what you spent on ads, how many walked into the showroom, and how many bought. Those four numbers show the leak. Then we tell you which plan fits, including when the honest answer is the smallest one or none of them.

Or read the full comparison first
No charge  15 minutes On WhatsApp or a call, whichever you prefer. No deck, no pitch. Send “not sure”

Growth Marketing Plans

Two plans. What each one actually includes.

Nothing here is held back for the meeting. If a line matters to your decision, it is on this page.

Agency Plan

We bring enquiries. You sell.

₹45,000 / month Minimum 3 months You pay the Google and Meta ad budget directly, so you always see exactly what reached the platforms.
  • Google and Meta ads, creatives and designs included
  • Campaign scope agreed in writing before we start
  • Campaign reporting through the month
  • CRM and lead system: your own
  • Calling and follow-up: your team
  • Website, catalogue, SEO and social are not part of this plan
Choose this if you are thinking

“My sales team is good. I just need more enquiries.”

Ask about Agency Plan Moves up to Digital Partner whenever you want.
Most chosen

Digital Partner

We bring, call, follow up and book. You sell.

₹75,000 / month + ₹25,000 one-time setup · minimum 3 months You pay the ad budget directly. One city included; extra cities are priced openly below.
  • Everything in Agency Plan, plus:
  • CRM and lead system set up for you
  • Best-Seller PDF built for your range, up to 50 products
  • We call and qualify every new enquiry
  • WhatsApp follow-up on active leads
  • Showroom visits booked into your calendar
  • Capacity up to 300 new leads a month
  • A 180-day digital plan, not a month-to-month scramble
  • Weekly Excel and appointment summary until the CRM is live, then live lead, call and chat visibility
Choose this if you are thinking

“Enquiries come, but nobody calls and follows up properly.”

Ask about Digital Partner CRM setup takes up to 45 days. You get weekly reporting from week one.

Why the fee looks like this

The same job, built in-house.

Digital Partner is not a marketing retainer. It is a calling and conversion desk with the ads attached. So the fair comparison is not another agency’s retainer. It is what you would have to hire, train and manage yourself to get the same work done.

And every one of those people has to be taught furniture from scratch: what a customer means when they say they want “something like the corner sofa in the photo”, why a ₹90,000 quote goes quiet, when to call back and when to stop.

You are not buying hours. You are buying a desk that already knows how furniture is sold.

Indicative monthly salary and software ranges for South India, meant as a comparison and not a quote. Put your own numbers into the calculator below.

If you built it yourself

  • Telecaller who calls every enquiry fast ₹18,000–25,000
  • Marketing executive to run Google and Meta ₹25,000–40,000
  • Creative and design work for the ads ₹10,000–20,000
  • CRM and lead-tracking software ₹2,000–6,000
  • Your own hours managing all of it rarely priced
Before anyone is trained ₹55,000–91,000
₹75,000 / month Digital Partner: a team that has only ever sold furniture

Your numbers

How many extra orders would this have to bring?

Change these to your own figures. We are not going to promise you a result, but you should know the size of the target before you pay anyone, including us.

Which plan are you costing?

Your break-even

7 extra orders a month cover the fee and the whole ad budget. That is about 2 a week.
  • Gross profit per order ₹21,000
  • Fee plus ad budget ₹1,35,000
  • Extra sales needed a month ₹3,85,714

If you got 40 extra visits and closed 25%

  • Extra orders a month 10
  • Extra sales a month ₹6,00,000
  • Ahead by, every month +₹75,000

The break-even is arithmetic on your own order value and margin, and that part is certain. The visits below are your estimate, not our forecast: what actually happens depends on your product, your prices, your showroom and your market.

Side by side

The full comparison.

The same table we put on the table in the meeting. Nothing hidden behind a “custom quote”.

Swipe the table sideways to compare

BrandSure growth marketing plans compared
 Agency PlanDigital Partner
In one lineWe bring enquiries. You sell.We bring, call, follow up and book. You sell.
What you pay us₹45,000per month₹75,000per month + ₹25,000 one-time setup
Who pays the ad moneyYouYou
Minimum period3 months3 months
Google + Meta adsIncludedIncluded
Ad creatives and designsIncludedIncluded
Market coverageCampaign scope agreed upfront1 city included. Extra city +₹20,000 / month
CRM and lead systemYour ownIncluded
Best-Seller PDFUp to 50 products
Calling and appointment bookingYour teamIncluded
WhatsApp follow-upYour teamIncluded for active leads. Drip marketing as an add-on
Lead handling capacityNo callingUp to 300 new leads / month
Reporting and visibilityCampaign reportingWeekly Excel and appointment summary until the CRM is live, then live lead, call and chat visibility
Website and product catalogueAdd-on. Website ₹90,000. Catalogue from ₹800 per product
SEO, social, contentOptional paid modules based on need
Closing the orderYouYou
What you get out of itMore enquiriesA 180-day digital plan and more qualified showroom visits
Choose this if you are thinking…“My sales team is good. I just need more enquiries.”“Enquiries come, but nobody calls and follows up properly.”

Beyond marketing

Need more than marketing?

The two plans above are standalone marketing services. This is a different kind of working relationship, not a larger version of them.

BrandSure Growth Partnership

For selected furniture manufacturers that want BrandSure involved across growth, product, sales systems and business development.

It is not an upgrade to the ₹45,000 or ₹75,000 plans. Those buy marketing work each month. A partnership means BrandSure works inside the business over a longer period, so we look at the business before either side commits.

How it is priced

Partnership structure explained after business review.

Check If My Business Is Suitable Selected manufacturers only. We say no when a business is not ready.

Add-ons, priced in the open

The things that usually appear later, listed now.

All optional. None of it is required to start, and none of it reaches an invoice you have not approved.

More reach
  • Each extra city, Digital Partner ₹20,000 / mo
  • +100 new leads a month ₹10,000 / mo
  • +250 new leads a month ₹20,000 / mo
  • +1,000 new leads a month ₹65,000 / mo
A “lead” means one new lead record. A single lead may need several calls and follow-ups.
Website and catalogue
  • Website, one-time ₹90,000
  • Catalogue level 1, per product ₹800
  • Catalogue level 2, per product ₹1,500
  • Catalogue level 3, per product ₹8,000
Products on an existing website transfer as-is. If there is no website, the first 15 products are included. Two consolidated revisions and six months of basic maintenance are included.
Wider digital
  • WhatsApp drip marketing Add-on
  • SEO modules On need
  • Social and content On need
Priced only when there is a reason to run them, and only after you approve the quote.

Every add-on is quoted and approved by you before any work starts.

Your first 30 days

What happens after you say yes.

So the money and the waiting are not a mystery. This is the Digital Partner sequence; on Agency Plan your team takes over from week three.

Week 1
We take the account, and you keep the keys.

Access to your ad accounts and WhatsApp number, tracking installed, campaign scope and territory agreed in writing, and a best-seller list built from what your showroom already sells rather than what looks good in a brochure.

Week 2
Ads go live on your real products.

Google and Meta campaigns built around those best sellers, using photos from your showroom, factory and completed installations. Enquiries start arriving in a place you can see them.

Week 3
Every enquiry gets called.

Our desk calls, qualifies and follows up on WhatsApp, and books showroom visits into your calendar. You will see the appointment before the customer arrives. CRM setup runs alongside this and can take up to 45 days; until it is live you get a weekly Excel and appointment summary.

Week 4
The first honest review.

Leads, calls, appointments, walk-ins and orders, on real numbers, with what we are changing next month and why. If it is not working, you will hear it from us before you have to ask.

Straight answers

The questions owners actually ask us.

Another agency quoted me ₹25,000 a month. Why is yours higher?

Because you are buying different things. A ₹25,000 retainer usually buys campaign management, shared across a dozen unrelated industries. Agency Plan at ₹45,000 buys a team that works only on Indian furniture and sofa businesses, so the ads speak to a sofa buyer, not to a generic “home decor” audience. Digital Partner at ₹75,000 buys the part where most furniture businesses are quietly losing money: somebody calling every enquiry quickly, chasing it on WhatsApp and booking the visit. Compare that against a telecaller, a marketing executive, a designer and a CRM on your own payroll.

What if it does not work in three months?

Agency Plan and Digital Partner carry a three-month minimum and then run month to month. Three months is the shortest honest window to launch, collect real data and fix what the data shows. One month is guessing. But you are not waiting three months to find out: you get a review on real numbers at the end of month one, and again every month after.

Will you work with my competitor in the same city?

Territory and selling locations are agreed in writing before any work starts. Digital Partner includes one city, with each additional city at ₹20,000 a month. Ask us about your specific city and product category before you sign, and we will tell you exactly what we can commit to.

Do I need a website before we start?

No. Google and Meta campaigns run to a landing page and to WhatsApp, so you can start without one. A website is an add-on at ₹90,000 whenever you want it. Do not let a missing website delay the enquiries.

My son already runs our Instagram. Where does that fit?

It stays with him. Organic social is the brand’s voice and it is better in the family’s hands. What we run is paid Google and Meta: the part that needs daily budget decisions, audience testing and a person watching the cost per enquiry. The two work better side by side than merged.

Who owns the leads and the CRM data?

You do. The enquiries are your customers, the CRM records are your records, and you have visibility into leads, calls and chats once setup is complete. If we stop working together, the data does not walk out with us.

What do you need from me?

Three things. Access to your ad accounts and WhatsApp number. Your product and price list, so the calling desk quotes nothing you have not approved. And a steady flow of fresh photos and videos from the showroom, factory, installations and finished work. Ads built on your real work consistently beat ads built on stock images, and this is the one input we cannot produce for you.

Can I start small and move up later?

Yes, and most owners should. Start on Agency Plan, see whether the enquiries arrive, and move to Digital Partner when the bottleneck shifts to follow-up, which it usually does. Those two are the only growth marketing plans; the Growth Partnership is a separate conversation.

Is there a way to work with BrandSure beyond marketing?

Yes. Selected furniture manufacturers work with BrandSure under a longer-term Growth Partnership covering growth, product, sales systems and business development. It is a different business relationship rather than a more expensive marketing plan, so it is not sold as an upgrade to the two plans above.

It is qualification-led: we look at the business first and the partnership structure is explained after that review. If you want to know whether your business is suitable, ask us.

The fine print, said plainly

The asterisks, in full.

Digital Partner lead capacity
Up to 300 new leads a month is included. Add-ons: +100 leads ₹10,000 / month, +250 leads ₹20,000 / month, +1,000 leads ₹65,000 / month. “Leads” means new lead records; each one may need several follow-ups before it becomes an appointment.
Digital Partner setup and reporting
Mandatory setup includes the CRM and a Best-Seller PDF of up to 50 products, at a one-time ₹25,000. Until the CRM is live you receive a weekly Excel and appointment summary; real-time lead, call and chat visibility follows setup, which can take up to 45 days.
Website add-on
₹90,000 one-time. Products on an existing website transfer as-is; if there is no existing website, the first 15 products are included. Two consolidated revisions and six months of basic maintenance are included. Catalogue work is priced per product at level 1 ₹800, level 2 ₹1,500 and level 3 ₹8,000.
What we need from you
Fresh showroom, factory, installation and completed-work photos and videos, supplied regularly for use in ads.
Taxes and terms
All prices are exclusive of applicable taxes. Prices shown here are current at the date of this page and may be revised for new agreements; whatever you sign is what applies to you.

Still not sure which one?

Then don’t choose yet. Send us four numbers: enquiries last month, ad spend, showroom walk-ins and orders. Then we will tell you where your growth is actually leaking and which plan fits.

Including when the honest answer is the smallest plan, or none of them. We would rather say that in 15 minutes than three months into a wrong package.

Start here

WhatsApp us a plan name: Agency Plan or Digital Partner. Or just send “not sure”.

Send “not sure” on WhatsApp Replies from the team, not a bot.
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